At Highland Market, we believe that place and food are inherently intertwined, and that it’s impossible to meaningfully talk about one without considering the other. The food we consume leads us to feeling more connected to and inspired by the location we’re in. It teaches us something new, something exciting about the people and the land. It fuels us in our exploration and allows us to support hard working local producers and farmers.

The powerful relationship between place and food and people is what Highland Market is all about. The market is a point of access to community and adventure—a space that’s alive with connections only good food can create.

We’re located in Potomac Highlands, an outdoor enthusiast’s dream and home to a dedicated network of farmers, many of whose families have been working the land for generations. But it’s not just farmers and tourists who find vital sustenance here. Artists, athletes, and so many others are drawn to this valley, cradled in the higher ranges of the Appalachian Mountains.

At Highland Market you’ll find the magic ingredient: hyper local, freakin’ delicious food sourced (mostly) within an 80-mile radius. When the food we eat is grown that close by, it brings us together, connects us to the land, and makes our future a little healthier—one bite at a time.